Karma Martell's Introduction & a FastCompany.com Opportunity

Greetings to all you fabulous women at NYWSE. My name is Karma Martell, and I am president of KarmaCom Inc www.karmacom.com, an interactive-focused "good karma marketing" agency I started in 1997. It is a privilege and pleasure to have been invited to post on your blog. I look forward to becoming a contributing member of both the blog and the group itself. Please feel free to ping me if I can be of assistance to you in any way.

FastCompany.com (FC) has given me the honor of serving as Group Coordinator and Forum Leader for their Social Responsibility section. They are still working out some of the usability kinks, but I invite you all to join the site and the forum. I would like to post a Social Responsibility topic on FC of particular interest to NYWSE, and then invite you all to post there. I hope that it can serve to give the group some added PR and help boost your visibility, while at the same time raising awareness of issues to the international FC readership.

One topic that interests me is women’s role as leaders in CSR initiatives. Do you think women are the key players, even if they are sometimes not given a highly visible role? Or are they too often relegated to the "fall guy" press secretary position? How have women entrepreneurs shaped the social responsibility landscape in the new millennium?

Let me know if you think this is a good direction for a Fast Company discussion -- or maybe you have a better idea.

Cheers,
Karma